User Experience Design (UX) is far from being the new kid on the block. We see and experience various aspects of usability in the everyday environment and products we use, from consumer products, to airport wayfinders, to store checkout areas. But, in recent years, UX has developed into a recognized industry buzzword, so it’s no wonder that organizations talk of it, know of it or want to learn about it. We want to help people understand why its important and the best ways to still incorporate it even when you run into everyday challenges such as budget constraints, users interests vs. client goals.
User experience design doesn’t just project a heroic voice for users. It keeps organizations relevant, alert, and responsive to make products and services users need and want to use. Thus, the more an organization knows about its users, the more competitive edge they have over the competition.
Presenters:
Jeff Doan - Developer, BrowserMedia
Kizaan Knapp - Marketing, BrowserMedia
